Marketing and SEO

Most people, when looking for something on the Internet use search engines. The user entering an interesting phrase and he gets a list of pages related to the query. Users usually stop at the first few (dozen) positions, because there they can find interesting content. That is why it is so important to be on the high positions in search results. Positioning (ang. Search Engine Optimization = SEO) is a set of activities, which are aimed at placing a hand high in the search results.